Rethinking Your Emails to Customers
It’s true that social media and mobile marketing campaigns are, in fact, gaining tons of traction. However, email marketing is not only still relevant—it’s still effective and a popular channel to get ...
Blog
New Apps Reduce Typing Frustration On Mobile Platforms
We’ve all been there. We fire off a text to someone before we realize we have either mistyped a word, or the built-in autocorrect features have decided we meant to say something ...
Rebranding Your Business: More Than Just a Name Change
Hundreds of companies have rebranded successfully, and thousands more have not. However, a proper rebranding can make all the difference for a company. In some cases, it can mean more profit, or ...
How to Perfect Your Work-at-Home Policies
Now that you’ve decided it’s okay to enact a work-at-home policy, maybe you aren’t quite sure what should be included in it. That makes sense; the entire frontier of work-at-home was just ...
Listen Your Way to A Successful Business
How well do you actually listen to your customers? It’s not enough in this day and age to make a decent product, pay for some advertising to attract eyeballs and ship the ...
The Importance of a Strong Employee Employee Handbook
Though many of us take the employee handbook for granted, a well-written and up-to-date handbook is a great tool for both a company and its employees and should be properly maintained and ...
Shadow Tech: The IT Professional’s Worst Nightmare
Nothing can make an IT manager cringe more than the mention of the phrase “Shadow Tech.” In an age when new software and hardware are released every day, it can be quite ...
Three Ways to Make People Pay Attention On Twitter
From a business perspective, Twitter is all about gathering a following. The more people following your account, the larger your potential audience for business, which is what you need to be successful. ...
Choosing the Best of Your “Best Ideas”
If you work in an environment with creative people and they have the room to think for more than ten minutes a day, you’re probably going to see more than your fair ...
Big Retailers Struggling to Protect Data: An Opportunity For Small Businesses
The Target breach had absolutely horrendous consequences, and many businesses are struggling to up their security. New employees, technologies, and features are being put into place in attempts to stop that kind ...
